Priority Labs
Fall 2026 Cohort — Showcase
Come see what they built.
For 9 days, a group of UW-Madison students showed up every morning and made real progress on projects they actually care about. The Showcase is the night they share it — every project, all in one room.
It's free, informal, and open to everyone. No pitch competition, no judges — just the most driven builders on campus showing what they've been working on.
Priority Labs Showcase
Sunday, October 4, 2026
6:00 PM – 8:00 PM
StartingBlock Madison
821 E Washington Ave, 2nd floor
Free and open to all — RSVP so we know you're coming.
What to expect
Real projects, not slides
Each builder shares where they started, what they made over 9 days, and where they're headed next — startups, brands, apps, art, and everything in between.
The people
A room full of founders, engineers, artists, and creatives from across UW-Madison — plus the directors and past participants. One of the best rooms on campus to find a collaborator or a mentor.
An honest look
No judges, no prizes, no polished pitch theater — just the real story of what it takes to show up and finish something.
Good energy
It's informal and welcoming. Come as you are, meet people who take their work seriously, and leave a little more inspired to start something of your own.
Who should come?
Builders & Founders
You're working on something — a startup, a side project, a brand — and you want to connect with other people who take their work seriously.
Future Creators
You've been thinking about starting something but haven't yet. Seeing what this cohort did in 9 days might be the push you need.
Collaborators
You don't have your own project yet, but you want to contribute to something meaningful. A good place to find a team or a mission worth joining.
Just Curious
You want to see what other students are creating. That's reason enough.
Investors, VCs & Mentors
Some of the most driven students on campus, working on real projects. A good room if you're looking to meet early-stage founders or mentor the next generation.
Future Participants
Thinking about a future cohort? Come to the Showcase to see what it's actually like, meet the alumni, and connect with the directors. Then join the list below to get first access when the next cohort opens.
Want in on the next cohort?
Priority Labs runs again. Join the list to be first to know when applications for the next cohort open.
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